Hi PR@ctical readers. I love that you appreciate the seemingly simple in the intersection and overlap of strategy and tactics. Until you can learn how to effectively use (or not) nuances of individual social networks, you’ll be left in the camp of, “well this doesn’t work for me.” It takes a strategic mind and strong tactical execution to achieve more visibility and influence.
On that note, I’m launching the first part of the 🆕 AT-A-GLANCE SOCIAL GUIDE.
Think of it like a virtual pocket reference. I decided to launch this in parts so that you can absorb each section.
🧰 AT-A-GLANCE SOCIAL GUIDE {v1, part 1}
Part one, version one, is the first of five sections I’ll be releasing via PR@ctical over the next few weeks (and then I’ll release it in its entirety the final week).
This Social Guide was built with the intent to not reinvent the wheel every time you have to plan an online campaign or major moment in time.
➡️ Part One: The Social Networks Communications Guide an attempt to breakdown every single communication method across the most popular social networks.
💡Recommended use: Save a copy to your phone and desktop, print a copy to keep at your desk and/or copy and paste tactics to strategy documents on your shared folders.
🗓️Next week, Part Two: Demographics and Statistics
Access it in a format that works best for you:
⇢PRETTY VERSION {full color, high resolution, png}
⇢PRINTER-FRIENDLY {B&W version, png}
⇢PDF {full color}
⇢ALL VERSIONS
BONUS (and only for PR@ctical readers) ⇢ Google Doc checklist version (updated regularly)
🤔See something missing? Email me and let me know. This is {version one}, with new versions coming out every other month.
Like PR@ctical content? Recommend it to others who might find it valuable.
I hope you remain safe and well.
Best,
{Sarah}
@PRsarahevans