PR@ctical

Home
Archive
About
Do you know what AIFC is?
Happy Thursday.
 • 
Sarah Evans
1
PR@ctical is back: Navigating Changes
From TechCrunch Layoffs to PR Evolution
 • 
Sarah Evans
4 things that can't yet be measured in #PR. 👇
"In business, all things should be measured, yet not all things are measurable." (-Me)
 • 
Sarah Evans
15 ways to communicate the difference between PR and marketing
Introducing new advisory office hours
 • 
Sarah Evans
Level Up: Essential Communications Tools Not on Your Radar… Yet!
Putting in the work so you don't have to.
 • 
Sarah Evans
If you could only read one thing, read this
Internal newsroom resource from WSJ leader is the best thing I’ve read this year
 • 
Sarah Evans
Links to more than 200 journalists on Threads
introducing Quality of Attention (QOA) and how it will change how you show value
 • 
Sarah Evans
PR@ctical
PR@ctical
Once weekly newsletter that actually helps you get in the news or build influence. Practical tips you can use to be better at: -build visibility; -work with media; and -create a more influential presence
Recommendations
Dave Wakeman's Business of Value
Dave Wakeman
© 2025 Sarah Evans
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture